The plan also needed to include Marketing tactics for the year.
Step 1: Met with senior leadership and business units including sales, product, and account teams to determine the business goals and revenue targets for the year.
Step 2: I created a planning template for the revenue teams to breakdown activity by projected SQLs/opportunity, and then measure these against the revenue goals for the year.
Step 3: After each member completed their plans for the year, the summary enabled leadership to identify how close we were to the goals and adjust the plan as required.
Step 4: Each member tracked their activity against the plan for the year.